Paul Benhaim, I discovered the nutritional qualities of Hemp seed while in Canada (1991) and this led me to travel the world searching for answers as to why this ‘eco-wonder plant’ was not being widely accepted. I proceeded to create my own ‘chocolate bar’ based on hemp seed. Upon reaching supermarket level acceptance I considered the product a success (the best selling health food bar in supermarkets) and moved on to create a range of other food products, including Hemp Milk, Hemp Ice Cream, Hemp Bread and more, for various companies. These products continue to be successful.
Then developed a commercial Hemp fibre based plastic as an alternative to mainstream petrochemicals. This environmentally friendly alternative is now being used in a number of products. My skills in promoting and marketing a sensitive, not-well-known product to the mainstream have proved valuable in my projects since which include writing 9 books; producing two music CDs and a TV pilot / DVD called Not The Cooking Show.
Working in Australia in the hemp industry and as a manager of a luxury health spa leads me to my goal is to create a truly sustainable health retreat/business/community centre and have been accumulating knowledge to this end throughout my life. A range of natural hemp oil based bodycare products called Higher Nature was next.
Founder of Zeo International (formerly Zelfo Australia) and founder of the not-for-profit NGO Common Unity Foundation where I am continue to assist those in setting up community. Currently founder and CEO of the Southern Hemisphere’s largest hemp food production company Hemp Foods Australia.
|ID||Event Name||Duration||Start Date|
|UE-416||Green Flower: It’s Time To Build Your Thriving Cannabis Business TODAY!||104 Weeks||January 1, 2016|