Sunny Jiang

Sunny Jiang has been a part of EyeBuyDirect since the company’s infancy and her career path mirrors the rapid growth experienced by the company. She joined the organization’s finance department in 2007 overseeing annual profit and budget forecasting. After three years in this role she was named Operations Director and was responsible for identifying efficiencies in day-to-day operations. She was later named General Manager, and over the course of five years surpassed target growth, controlled costs, improved lab manufacturing processes, optimized team structure and contributed to employee satisfaction.

In 2017 she was named President and CEO of EyeBuyDirect, tasked with creating and implementing the company’s vision, mission and core values, and leading its short- and long-term strategy in order to grow the brand and business per expectations and budget.

Jiang earned her master’s degree in Business Administration from BI Norwegian Business School in Oslo, Norway. Family has always been the foundation of this mother-of-two and her management style reflects her caring, fair and mentoring demeanor. Jiang loves challenges and spends her weekends hitting the badminton courts.

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ID Event Name Duration Start Date
UE-1958 eTail Virtual Summit & Expo 2 Days February 23, 2021