Speakers

Rick LaFond

Director Analyst

Brianna Lux is a Director of Advisory for Gartner for Marketers and the Gartner Communications Leadership Council, which provides best practice research, benchmarking, and advisory support to a membership of leading organizations. In this role, Ms. Lux partners with Marketing and Communications executives to identify, understand, and advise on their challenges related to Communications function […]

Hillary Plank

Director

Hillary Plank is a Director, Advisory, in the Gartner Marketing and Communications practice. She provides research-backed guidance and advice to Communications Executives with External Communications mission-critical priorities. This includes supporting executives who are working on projects such as: differentiating the corporate brand, building out the corporate narrative, strategically aligning reputation to business outcomes, changing perceptions, […]

Jay Wilson

Jay Wilson focuses on helping CMOs achieve optimal results from their agency rosters, including agency selection. He works with clients on their social media marketing strategies, including influencer and employee advocacy programs. Mr. Wilson led social marketing efforts at a large digital advertising agency in New York, with hands-on experience in the airline, CPG, and […]

Leah Leachman

Director Analyst

Leah Leachman is a Director analyst with Gartner for Marketing Leaders. She advises customer experience, customer loyalty, and marketing leaders to develop strategies that drive customer loyalty, retention, and advocacy. Her coverage topics include how brands can develop a customer-first experience design strategy for omnichannel experiences, customer journey mapping, enhancing customer listening effectiveness (VoC), developing […]

Rachel Smith

Assoc Principal Analyst

Rachel Smith is an Associate Principal Analyst for the marketing and communications practice. She focuses primarily on research in marketing data and analytics and marketing technology. If you would like us to contact this speaker on your behalf, fill out the contact form below. If you would like additional information on their upcoming events, please […]

Dean Vitté

Director

Dean Vitte is a Director-level Executive Advisor, for the Corporate Communications practice. He advises Senior Heads of Communications and their leadership teams at large enterprises and high-growth companies across industry and geography to apply proven best practices across a multitude of strategic Communications challenges. Most notably these include external Communications, specifically corporate branding, media relations, […]

Michael McCune

Sr Director

Michael McCune currently serves as a Senior Director in the Gartner for Marketing Leaders practice. In that capacity, he works with heads of marketing on strategy, management, and operations. Mr. McCune also advises client organizations on the optimization of marketing technology. If you would like us to contact this speaker on your behalf, fill out […]

Kristina LaRocca-Cerrone

Sr Director

Kristina LaRocca-Cerrone helps enterprise marketers better understand customers (B2B and B2C) buy and make decisions. This includes topics like how buying groups research potential suppliers and make purchase decisions, creating compelling content marketing aligned to the customer journey, improving overall digital experiences (industry-agnostic) to impact customer behavior, and customer journey mapping and persona building. I […]

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