AI and the Value of Personalized Banking

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Customer expectations are higher than ever. Customers want an understanding of their unique situation and, in turn, expect relevant offers, accessibility, responsiveness, and readiness. To effectively build personalized 1:1 relationships with customers, banks can use their existing data to create predictive and relevant insights. Banks must use AI in today’s

Speakers

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Jim Marous
Financial Industry Publisher, Advisor & Global Speaker Co-Publishe
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Scott Andrick
Sr. Director, Industry Principal

Start

November 1, 2018

End

December 31, 2018

Address

Online Event   View map

Customer expectations are higher than ever. Customers want an understanding of their unique situation and, in turn, expect relevant offers, accessibility, responsiveness, and readiness.

To effectively build personalized 1:1 relationships with customers, banks can use their existing data to create predictive and relevant insights. Banks must use AI in today’s hypercompetitive market.

Join Jim Marous from The Financial Brand and Pega as they discuss the power of AI and personalization and learn how to:

Meet and exceed customer expectations
Use AI to deliver omnichannel personalization and contextual engagements
Build deeper 1:1 customer relationships with success stories from global banks